General Article The human touch: why social media can’t replace real human connection

Topic Selected: Digital World Book Volume: 459

Humans are social creatures by nature. With the growth of technology and social media, it’s more important than ever to make sure you’re getting a dose of face-to-face-connection.

As technology continues to advance, we are becoming more digitally connected than ever. And this isn’t necessarily a bad thing. We can stay in touch with friends and family, find like-minded communities that give us purpose, and share our thoughts and experience that others can learn from. Whilst we’re not saying digital connection and social media is a bad thing, it is having a large impact on how we connect with people in real life. And this is mainly down to how addictive it is, and how the very nature of it pulls in on the instinctive craving we have for connection. 

Why social connection is important for humans

The good

Humans are social creatures by nature. We have an innate need for connection which is supported by how our genes, hormones and brains have evolved. Studies have shown that social conne...

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