‘The case against CSR: healthier foods, energy conservation and more fuel-efficient vehicles didn’t become common until they became profitable … The only sure way to influence corporate decision-making is to impose an unacceptable cost – regulatory mandates, taxes, punitive fines, public embarrassment – on socially unacceptable behaviour. Pleas for CSR will be truly embraced only by those executives who are smart enough to see that doing the right thing is a by-product of their pursuit of profit. And that renders such pleas pointless.’
Dr Aneel Karnani, Wall Street Journal
‘It’s clear we need a better way to evaluate business leaders. Moving forward, it appears that the new metric of corporate leadership will be closer to this: the extent to which executives create organisations that are economically, ethically and socially sustainable.’
James O’Toole and Warren Bennis
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