Online retailers have seen evidence of their social media investments paying off with the revelation that 40% of consumers admit to being influenced by networks when buying online.
According to a new study from market researcher Mintel, 79% of...
Want to see the rest of this article?
Would you like to see the rest of this article and all the other benefits that Issues Online can provide with?
- Useful related articles
- Video and multimedia references
- Statistical information and reference material
- Glossary of terms
- Key Facts and figures
- Related assignments
- Resource material and websites
Four in ten consumers influenced by social media when researching products







