How to beat gender stereotypes: learn, speak up and react
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By Ina Toegel, Professor of Leadership and Organisational Change, IMD Business School and Maude Lavanchy, Research Associate, IMD Business School
Life is not fair; get used to it.” The famous first rule of Bill Gates’ 11 rules you will never learn in school resonates with everybody, but probably more with women than men.
According to the Global Gender Gap Index, 108 years are needed to close the global gender gap. While classical economic models predict that discrimination on the basis of characteristics such as gender should naturally disappear thanks to competition, reality seems to tell a different story.
The lack of women in male-dominated and high-paying industries such as STEM (science, technology, engineering and mathematics) is often cited as a critical factor behind the gender gap. Even though girls perform as well as boys in math and science standardised tests at school, fewer women consider a professional career in these fields. Women seem to face different hurdles that h...
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