General Article It’s time TikTok did something about its algorithm

Topic Selected: Body Image Book Volume: 375

With over 40 per cent of users being 16-24, an impressionable age group, TikTok needs to address its growing environment for eating disorders

By Emily Potter

With over 800 million users vulnerable to harmful content, it is time for TikTok to step up and take greater responsibility in safeguarding their app.

The rise of TikTok was predictable. Facebook has been adopted by the middle-aged. Instagram has been abandoned by teenagers. TikTok’s rise in popularity is simultaneously complimented by the fall of previously popular social media sites.

I was determined not to get involved with TikTok. Mocking it as a site for 13-year-olds, I rejected all my friends’ efforts to convince me to download it. But as lockdown stretched into four months and I ran out of distractions, I crumbled. At first it was entertaining. The algorithm is scarily successful, tailoring your videos to the interests you show. However, this algorithm is also what renders TikTok a dangerous and potentially harmful site ...

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