‘Kidfluencers’ are being exploited and more needs to be done to protect them
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MPs are questioning the absence of protection for ‘kidfluencers’ – children who are influencers – against exploitation.
By Anugraha Sundaravelu
A report from the UK’s Digital, Culture, Media and Sport (DCMS) Committee highlighted the rapid expansion in influencer culture which has exposed regulatory gaps which leave children at risk of exploitation and unacceptable compliance with advertising rules.
In their recommendations, MPs say children, parents and schools must be given more support in ...
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