New research from TK Maxx reveals that the failing economy has actually helped parents nurture a new generation of highly savvy, money-conscious young shoppers. The research saw parents of primary school children surveyed and discovered that many money-conscious children now hold their own purse strings when it comes to shopping. Over half (51 per cent) spend, on average, around £365 a year on clothes alone.
But far from thoughtlessly splashing their cash, nearly two thirds (60 per cent) of 5-...
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