The world is changing, and brands who found their fame by using sex in the past risk alienating consumers if they fail to keep up with evolving attitudes. Michaela Jefferson discovers how advertisers are embracing the challenge.
By Michaela Jefferson
Sex sells” is probably the most famous cliche ...
Want to see the rest of this article?
Would you like to see the rest of this article and all the other benefits that Issues Online can provide with?
- Useful related articles
- Video and multimedia references
- Statistical information and reference material
- Glossary of terms
- Key Facts and figures
- Related assignments
- Resource material and websites
Sex sells, right?







