The main basis for concern regarding sexualisation of children and young people is the idea that we are living in a world which is saturated with sexual images and messages and that these messages may have a detrimental effect on children and young people. Here some of the evidence around these concerns will be examined.
A survey by the Girl Guiding Association and Child Wise (2011) asked girls aged seven to 21 how they felt about a number of issues including those to do with media and pressure to conform. The survey found that 55% of the young women involved felt that ‘Pressure to look like a celebrity’ was one of the main causes of stress among girls their age. The same survey also reported that only 23% of girls felt that girls and young women were portrayed fairly in the media and 90% thought that TV and magazines focus too much on what women look like, instead of what they achieve. The majority of participants in this survey also reported feeling under press
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