The 'Meat Free Monday' campaign
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By Amy Himsworth
What is it?
‘Meat Free Monday’ is a campaign launched by musician and animal welfare activist Sir Paul McCartney in June 2009. It encourages people to eat meals which are meat-free on one day a week (it doesn’t necessarily have to be a Monday!).
The campaign is not the first to encourage meat eaters to occasionally forgo meat – the Belgian town of Ghent launched a large-scale effort to make every Thursday a meat-free day in May 2009.
What are the reasons behind it?
One r...
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