General Article What is the ‘pink tax’ and how does it hinder women?

Topic Selected: Gender Equality Book Volume: 432

By Spencer Feingold, World Economic Forum

  • Gender-based price disparities are known as pink taxes.
  • The pink tax has long imposed an economic burden on women – especially since women continue to earn less than men.
  • The United Nations has called on countries to eliminate the pink tax to ensure women have full and equal access to economic participation.

Men and women often buy similar day-to-day products. But research shows that consumer products targeted and advertised to women are sometimes m...

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